Guest post by Mark Pecota, co-founder and COO of LaunchBoom.
62.2% of Kickstarter projects fail to reach their funding goal. Why? Most focus on trying to get t...
When we say a product is 'well-designed', it's not only aesthetically pleasing, but it also meets and anticipates the needs of its users. A product's functional...
Sending out surveys can be daunting, especially if your project has a large number of backers. Even the smallest of mistakes can generate confusion and spark a ...
Changelog is our regular update that highlights recent additions to the BackerKit backer management system.
Enhanced Ecommerce Google Analytics
The Google Ana...
Our application is driven by calls to action delivered to project backers via email. We send ~2 million emails a month with 98%+ deliverability.
Given the impo...
Our first Facebook ad experiment gave us a lot of great data about what to expect from Facebook advertising but it also left us with several questions about wha...
