{"id":18779,"date":"2020-09-17T14:50:32","date_gmt":"2020-09-17T21:50:32","guid":{"rendered":"https:\/\/www.backerkit.com\/blog\/?p=18779"},"modified":"2020-11-23T06:49:39","modified_gmt":"2020-11-23T14:49:39","slug":"backerkit-webinar-performance-marketing-secrets","status":"publish","type":"post","link":"https:\/\/www.backerkit.com\/blog\/backerkit-webinar-performance-marketing-secrets\/","title":{"rendered":"BackerKit Webinar: Performance Marketing Secrets"},"content":{"rendered":"<span class=\"cb-itemprop\" itemprop=\"reviewBody\"><p><span style=\"font-weight: 400;\">Are you trying to figure out the best way to promote your next project? Facebook Ads can be a powerful marketing tool. However, there are special considerations that crowdfunding creators must be mindful of if they want to optimize ad performance and drive more pledges to their campaigns.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.backerkit.com\/crowdfunding-ads?utm_source=marketing&amp;utm_medium=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">BackerKit team<\/span><\/a><span style=\"font-weight: 400;\"> has helped develop the ad strategies for some of the most successful creators in the crowdfunding community. In our next webinar, we will be sharing the marketing secrets behind these million-dollar projects.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join us for an in-depth discussion, followed by a live Q&amp;A, on everything you need to know before using ads, including:<\/span><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to determine if running ads makes sense for your campaign<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Why super-efficient returns can be misleading<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to drive traffic in the middle of a campaign<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What makes a strong advertising image or video<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to optimize your Kickstarter campaign<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to use your ad budget throughout your campaign.\u00a0<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Hosted by:<\/span><\/p>\n<p><b>Robert Wickham<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Account Executive, BackerKit<\/span><\/p>\n<p><b>Justin Hannigan<\/b><\/p>\n<p><span style=\"font-weight: 400;\">VP Operations, BackerKit<\/span><\/p>\n<p><span style=\"font-weight: 400;\">RSVP and mark your calendar for <strong>Thursday, September 24th at 11 AM PT.<\/strong><\/span><a href=\"https:\/\/www.crowdcast.io\/e\/performance-marketing\/register?utm_source=marketing&amp;utm_medium=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18780 size-full\" src=\"https:\/\/www.backerkit.com\/blog\/wp-content\/uploads\/2020\/09\/reserve-your-spot-performance-marketing.png\" alt=\"performance marketing webinar\" width=\"400\" height=\"200\" srcset=\"https:\/\/www.backerkit.com\/blog\/wp-content\/uploads\/2020\/09\/reserve-your-spot-performance-marketing.png 400w, https:\/\/www.backerkit.com\/blog\/wp-content\/uploads\/2020\/09\/reserve-your-spot-performance-marketing-300x150.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.crowdcast.io\/backerkit?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\">Follow us on Crowdcast<\/a> to get details about all of our upcoming webinars, and click the links below to check out our past presentations:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jul 31, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-gen-con-online-2020?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Gen Con Online 2020: Crowdfunding Your Game<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jul 16, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-indiegogo-go-to-market-strategies?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Go-to-Market Best Practices w\/ Indiegogo<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jul 2, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-ep3-laser-malena-webber-doubleclicks?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">We&#8217;re Building This Together w\/ Laser Malena-Webber (The Doubleclicks \/ Laser Campaigns)<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jun 25, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-origins-online-2020?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Crowdfunding Your Game in 2020<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jun 3, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-ep2-daniel-zayas-tabletop-backer-party?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">We&#8217;re Building This Together w\/ Daniel Zayas (Tabletop Backer Party)<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">May 20, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-ep1-julio-terra-launch-studio?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">We&#8217;re Building This Together w\/ Julio Terra (Launch Studio)<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">May 7, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-panda-game?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Crash Course in Game Manufacturing w\/ Panda<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Mar 24, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/crowdfunding-pre-launch?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Expert Crowdfunding Pre-Launch Do\u2019s and Don\u2019ts (Part 1\/2)<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jan 21, 2020 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-launch?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">BackerKit Launch &#8211; Harness the Power of Your Audience to Get Funded Early<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Dec 12, 2019 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/tabletop-games-email-list\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">How to Build Your Tabletop Games Email List<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Oct 3, 2019 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/tabletop-games-kickstarter-101?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Tabletop Games on Kickstarter 101<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Sep 26, 2019 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/5-lessons-we-learned?utm_source=marketing&amp;utm_campaign=cm_announcement_blog_091720\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">How to Think Outside the Box on Kickstarter<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Sep 5, 2019 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/why-failing-is-is-winning\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Why &#8220;Failing&#8221; on Kickstarter is Actually &#8220;Winning&#8221; on Kickstarter<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Jul 18, 2019 &#8211; <\/span><a href=\"https:\/\/www.crowdcast.io\/e\/backerkit-are-you-ready-for-kickstarter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Are you ready to launch on Kickstarter?<\/span><\/a><\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"<p>Are you trying to figure out the best way to promote your next project? Facebook Ads can be a powerful marketing tool. However, there are special considerations that crowdfunding creators must be mindful of if they want to optimize ad performance and drive more pledges to their campaigns.\u00a0 The BackerKit team has helped develop the [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":18781,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[92],"tags":[],"class_list":["post-18779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backerkit-webinars"],"acf":[],"yoast_head":"\n<title>BackerKit Webinar: Performance Marketing Secrets | BackerKit<\/title>\n<meta name=\"description\" content=\"BackerKit is the leading expert when it comes to crowdfunding projects. 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