Highlights
Project Update: 5 New Pins Unlocked: Get a Free Pony While it Lasts
First off, 5 new pins (6 if you count that MISSING ID has a blue and pink recolor) have been added to the campaign. I have added a "Bigger discount tier" that allows you to get nearly everything that is currently unlocked at a slightly cheaper price.
After opening questions, two kind folks got in touch with me to ask if it was possible to save a pet from BLUE HELL. At first I thought that was a ridiculous question. But then I got to thinking....What if we gave it a shot? What if we tried to find and save a pet from BLUE HELL? That being said, missions cost time, and time costs funding, so we'll only be picking one pet in the poll below to attempt saving.
I also have something else I want to offer you folks, free on the house.
It came to my attention the other day that many of you have no idea what a pony is. When I learned this I felt a dread in my soul. How could so many people not know about the wonders and joys of ponies? See, some of you believe that ponies are some sort of foul being, but I'm here to tell you ponies are nothing of the sort.
Ponies are the most intelligent beings to exist. Meeting a pony is a predetermined event. Even if you go out of your way to meet this creature, this event was planned out by the pony thousands of years before you were born. Itโs said that every pony has a goal. That it acts in random ways to manipulate the universe itself, random values within the atoms. You do not own a pony. You do not trade a pony. A pony owns you.
So, when I say "I'm offering folks a free pony" it's more like I'm offering you all to get in line and be adopted by a pony. I mean, these ponies are digital, sure, but even in their digital image form their intelligence is said to be beyond ours.
......I'm not sure how that works, but I'm not here to question that. I'm just here to offer you a free pony, and getting one is simple. To request a pony you must be a backer. Please post 1 to 3 colors you like, but know that not all colors might be used in the final pony.
These ponies won't be here forever. They have better things to do than trot around a line of admirers. The sooner you grab a pony the more likely you are to get one so get moving you understand?
If you post your digital pony on the greater internet, do me a favor pal, credit ZooCorp and this campaign with a link. Free pony for free advertising, it's called a win win. Please don't do anything weird like trade your pony for money. I respect a hustle but not like this, you understand?
As it is not possible to post an image in replies, I will be using an imgur link. If you live in a country where imgur is banned please request an imgur alternative be used for your pony.
Update: Yes these are still open. I'm at nearly 100 free ponies. My dedication to bringing the joy of ponies to others is vast. If you request a completely random pony, you will be guaranteed to get one, and you will get it sooner than others, but I do aim to try and deliver a pony to everyone who asks.
Invested in BackerKitโs future during our Wefunder campaign
Project Update: BORDER COLLIE UNLOCKED! + Cairn terriers up and ready
We've got a funny number on survey completion right now. Wanna go ruin it? Make sure yours is done!
It's happening: the BORDER COLLIE is unlocked and ready for backers.
Our little peeping pooch got his 27th preorder yesterday, so, he's joining the roster. The Stalking BORDER COLLIE is available as an addon for backers, as well as thru the Preorder Store.
Second, and last, for today, our Cairn terriers are fixed!
Thanks to a workaround I forgot I could even do, we have the Criminal mischief CAIRN TERRIERS as 1.75" pins and 2" stickers. Snag these little balls of steel wool as pledge items or addons if you want 'em! Thanks for bearing with it, and sorry for the mess.
Other than that, deadlines are the same. You guys are gonna want to make sure your credit cards on file are in good standing, go make sure you've got everything you want, and go peep the preorder store if you missed out.
I'm pivoting to getting the HUSTLE back up the rest of tonight and tomorrow, and hopefully we'll have that set soon. It's rainy and miserable out today, so there's no natural light to get good challenge coin photos.
It's gonna be another court day, hopefully the last, tomorrow. I'm hoping for some nice sun for a long drive, and for good weather when I get back to get pictures of C3 looking their best.
Take it easy this week.
Invested in BackerKitโs future during our Wefunder campaign
Project Update: Oops! Cairn terriers missing. Go do your surveys!
Quick one, just to point out an issue - it looks like I missed the Criminal Mischief CAIRN TERRIERS on both pins and stickers.
...so did all the smoke testers. Thanks, everybody.
BackerKit support's gotta go in and fix that, now that surveys are out. I'll hopefully hit you guys up tomorrow or Tuesday when that's ready.
When Cairns are available, you will be able to edit surveys to add them or swap them in. Sorry about that!
Anyways, we're over 60% completion. I'm gonna call numbers and get the pin order ready at about 85%.
20+ projects backed in 2026
Project Update: Housekeeping!
I'm here with a general update, got a couple of things to share so I figured id compile them here for y'all!
First, there were some card errors, so please double check to see if your card went through!
Second, I've almost got the surveys finished, so I should be able to send out smoke tests in the next couple days! This means that a small amount of you will get early surveys, to make sure everything is as it should be. If this is you, please be sure to answer ASAP, so that I can send the survey to everyone!
And finally...I've finished the mockup for the Arcanine pin! I'm super happy with how he's turned out, and I hope you guys are too! He'll be 2.5" tall, hard enamel, and black nickel plated like the others!
Let me know what you think!
Star
Invested in BackerKitโs future during our Wefunder campaign
Project Update: SURVEYS OUT! Get your damn dogs
Smoke tests passed backer testing, so, it's time for surveys. All backers should have their DOG CRIMES survey, as of this morning.
We're already sitting at a nice 40% completion. Let's see how far we can get that by the end of tonight, yeah?
Our backer vote BORDER COLLIE is sitting at 16 of 25 purchases right now... if you want him, go get him! I'll only be making him if he does 25 sales or more. He's over halfway to his life goal of sitting in your house and staring at you. Go help him follow his dreams.
I'm tired, lazy, and have to go write something a lot more comprehensive for CHALLENGE COIN CRITTERS, so I'm going to copy and paste the dates to save from the last update.
- Surveys will stay open until September 20th.
- I want to get numbers to my factory in Mid September. I will probably call it and do some guesswork September 15th-20th.
- Backers with failed charges will have until October 30th to fix this.
There are currently 14 backers with failed credit card charges. Is that you? We're rocking almost $900 of dropped cash - that's enough to make 3 runs of 50 pins. Go ahead and make sure your bank didn't decline a charge, your nightly Taco Bell didn't overdraft, or your credit card isn't expired.
Pre-orders are open! If you missed the campaign, and you want to snag some discounted dogs, go check that out. They'll be around until late October.
I'll update you guys with top pin sales, fun updates, or... something, next week. Take it easy this weekend.
Project Update: Pre-Order Store & Smoke Tests Heading Out
Want to see all the ponies created for this project? Check out this imgur album! If you live in a country where imgur is not allowed, please cover your eyes and imagine how awesome seeing 187 ponies would be like. Yep, that's how many ponies were made for this campaign! Considering that there are 342 of you, this means over 50% of backers requested a pony!
Now for more official news. Smoke tests for the Backerkit surveys are being sent out. If you have a failed charge make sure to update your card so that you can get your rewards.
Expect to get your survey within 1 week. All backers will have until September 14th to fill out their surveys.
Have a friend that missed the campaign? Send them to the pre-order shop! This will be as open as long as surveys will be so if you missed out make sure to get in. If you are a backer DO NOT use that link. You will be able to order more addons and pins when you get your surveys.
Note: Shipping will not be charged until near the shipping date for the project.
Project Update: Chibi Has Arrived! ๐พ
Invested in BackerKitโs future during our Wefunder campaign
Project Update: SMOKE TESTS OUT! What that means, and where to report issues
I told you we'd have stuff set early this week. "Ken, it's Wednesday, we're halfway done." Yeah, tough guy? I work food. I work Tuesday thru Saturday. I just started this slog. It's early for me. Can it.
We're cleared for surveys, so, smoke tests are out.
Go open that up, and fill your survey out as normal. Pick what pins and stickers you'd like, confirm what addons you're getting, and toss your address in - you can always change these later.
You're not getting early access for free, though. Smoke test backers need to report:
- Fully missing items
- Missing options (i.e. can't find the German Shepherd pin or sticker)
- Major typos or grammar errors that affect how you understand instructions
- Incorrect shipping charges
- Any other questions or concerns
If you see something that looks sketchy, email me at [email protected]. I'll be tossing $10 campaign credit to people who find survey-screwing problems.
Smoke test backers will do their thing until September 1st. Then, the rest of you readers will get your surveys.
There's a few of you guys who had card flops on that first charge. Is your credit card on file up-to-date? Go give it a look - make sure I can get your dogs to you! You'll be able to fix this either now, or when you get your survey.
We've got a whole new batch of dates for everybody to keep an eye on. Give this a read, I promise there's a picture in this update after this.
- Preorders are now open on August 26th.
- Surveys will go out to all backers on September 1st.
- Surveys will stay open until September 20th.
- I want to get numbers to my factory in Mid September. I will probably call it and do some guesswork September 15th-20th.
- Backers with failed charges will have until October 30th to fix this. We're not gonna be as nice as we were on CHALLENGE COINS here - this is a smaller, faster-moving campaign, and I want these dogs made and on the run ASAP!
Did you miss DOG CRIMES? Preorders are NOW OPEN! I'll leave these guys open 'till our late October close date.
Notice something in there? Yup... there's an unwelcome nuisance, staring right into your soul on the left.
The Stalking BORDER COLLIE vote pin is trying to sneak his way into the roster. Gross. He will be made if a total of 25 backers - both campaign, and preorder - snag him.
If you would like your DOG CRIMES order to come with some goodies, it's worth noting that the HUSTLE store will be open soon. You can request combined shipping with your DOG CRIMES pledge and save the cost of sending the one from my shop. I don't recommend grabbing other CRIMES pins there, though - you can add them at campaign prices thru the survey.
I'm hoping to have CHALLENGE COIN CRITTERS' retail stock up at some point in the next 2 weeks. So, keep an eye out for that in an update.
We'll check in when surveys are ready for everyone. Check for a smoke test, and enjoy the rest of your week!
Project Update: 24 HOURS LEFT IN BLUE HELL
Dear backers, today we hit $16,000. Never thought this freak show would make it. Things are going to get quiet real soon as we work out the numbers, talk to factories, and get the products into your hands. Don't worry, we won't be gone for long. We've handled productions this big before so despite my surprise, it's an exciting one.
There's less than 24 hours left, so if you want to pick some stuff up this is the time to do so, especially the pony plushies.
Got some quick updates for you folks. First off, a new pony sample that is 12 inches has been completed. We only had a small edit to make to, so they are now ready to go into production. I wanted to get this done in advance because I want to make sure no delays are caused by the plushies.
That'll complete a full RGB HELL trilogy. Maybe we'll even do something special afterwards. After that, who knows, maybe we'll do an emotional whiplash by running a cutesy pony campaign after three projects of HELL.
To get you folks hyped up for RED HELL there's a little (Well big) teaser below, but you can view the opening AND 3 of our RED HELL guests at the pre-launch page. Maybe do me a favor and click the "Count me in" button.
Don't worry, RED (And Green) HELL will have a free digital pet just like BLUE HELL. I know you folks really loved those.
Anyway, I'll see you folks later. From here on out, nothing but boring updates until products are shipped and in your hands. See you folks again (In character), hopefully in just a few months.
TEASER FOR RED HELL
BE NOT AFRAID!
Except you Satan. You gotta stay until you at least attempt to show that you can go against your nature by using your power of persuasion for GOOD for once.
What is RED HELL?
In this campaign backers will play as angels (or devils) on Satan's shoulder as he attempts to earn his right to leave HELL while being watched over by Jesus. The choices and comments backers make will matter, as new "transformed" versions of the basic pins will be made based on how much we help (turning them angelic) or hurt (turning them into a high demon) the "sinners."
Come see just a few of the residents of RED HELL that we'll have to free or damn during the campaign below. (Though to see the full 3, please check the pre-launch page.)
THE ABANDONED ONE
The abandoned one had never felt more like himself in his entire life, but he lived and died with the guilt of "failing his parents." Internalizing this, he willingly entered RED HELL, and when he saw that his parents were not in it, he assumed it was he who was wrong. When the gates to Heaven opened for all sinners opened, he refused to go, for he heard that all sins will be removed, and while he knows he's BAD, this EVIL is his identity.
Read the rest of the teaser on the pre-launch page.
Project Update: Surveys Going Out!
Quick update to let you all know that surveys have started rolling out! They will close on September 4th, so be sure to fill yours out by then to guarantee you get the rewards you want.
Cards won't charge for survey add-ons/shipping until pins are wrapping up production. And you'll still be able to edit your address after surveys close.
Reminder for backers with failed pledge paymentsโ
If there is no successful payment by September 3rd at 11:59PM CST, your pledge will be considered abandoned and will be canceled. At the time of writing, there are 19 of you, so please be sure to check your payments if you want your items!
If you have any questions or issues, please email my husband at [email protected] for assistance. I donโt get timely notifications for comments left on updates, but I will periodically check for them!