Have You Started Building Your Pre-Launch Email List?
Guest post by Mark Pecota, co-founder and CEO of LaunchBoom.
62.2% of Kickstarter projects fail to reach their funding goal. Why? Most focus on trying to get t...
Behind the Scenes: Meet BackerKit’s Head Designer
When we say a product is 'well-designed', it's not only aesthetically pleasing, but it also meets and anticipates the needs of its users. A product's functional...
Sending Out Surveys Doesn’t Have to Be Scary
Sending out surveys can be daunting, especially if your project has a large number of backers. Even the smallest of mistakes can generate confusion and spark a ...
Tracking and Analyzing Emails Using Webhooks
Our application is driven by calls to action delivered to project backers via email. We send ~2 million emails a month with 98%+ deliverability.
Given the impo...
Adventures in Facebook Advertising: Podcast Follow-up
Our first Facebook ad experiment gave us a lot of great data about what to expect from Facebook advertising but it also left us with several questions about wha...
How to Manage Your Fulfillment Workload
The reward fulfillment process is a crucial part of any crowdfunding campaign, but it's fraught with obstacles.
Planning for Pre-Orders: Three Stories
Which pre-order platform is right for you?
BackerKit Celebrates 3,000 Projects
Over 3,000 crowdfunded projects have now used our pledge management software.
Refunds: Best Practices
Do you have a clearly articulated policy on refunds and returns?
How to Promote Your Pre-Order Store
A little legwork can help you drive sales to your pre-order store.
Building a Rack::Attack Dashboard
We found a way to deal with high volumes of traffic from malicious clients.
Dealing with Failed Payments
Failed payments are a common but frustrating part of any crowdfunding campaign.